brand awareness
noun [ U ] uk/ˌbrænd əˈweə.nəs/ us/ˌbrænd əˈwer.nəs/
品牌知名度
knowledge of the name of a company and the products it sells
Outside of the UK, the company has low brand awareness. 在英国之外,该公司的品牌知名度很低。
Manufacturers see the Internet as a way to promote brand awareness. 制造商将互联网视为提升品牌知名度的一种方式。
- More examples
- The advertising campaign is designed to increase brand awareness.
- We're doing this is to get favorable brand awareness for the product.
- There are plans to raise global brand awareness through music, fashion and entertainment.
See: brand-aware