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单词 hard launch
释义
hard launch
noun [ C ] business specialized uk/ˌhɑːd ˈlɔːntʃ/ us/ˌhɑːrd ˈlɑːntʃ/
(新产品或服务的)正式发布,硬发布
an occasion when a new product or service is made available to the public, not just a limited number of people, in a way that is intended to attract a lot of attention
Compare: soft launch
hard-launch
verb [ T or I ] uk/ˌhɑːd ˈlɔːntʃ/ us/ˌhɑːrd ˈlɑːntʃ/
business specialized(新产品或服务)正式发布,硬发布
to make a new product or service available to the public, not just a limited number of people, in a way that is intended to attract a lot of attention; to be made available in this way
A game needs to be tested by quite a large number of users before it is hard-launched. 一款游戏在正式发布之前需要经过大量的用户测试。
The new phone hard-launches early next year. 这款新手机在明年初正式推出。
    More examples
  • She hard-launches the product in November.
  • Help us to hard-launch our new line of T-shirts.
  • The game hard-launches on PS4 in the Spring.
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