soft sell
noun [ S ] uk/ˌsɒft ˈsel/ us/ˌsɑːft ˈsel/
（用友好诱导的方式进行的）劝诱推销
a way of trying to sell something to someone by persuading them gently
The training brochure deliberately adopts a soft-sell approach. 培训手册故意使用了劝诱推销的做法。
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