retarget
verb (also re-target) uk/ˌriːˈtɑː.ɡɪt/
(DIRECT)
[ T ]（为广告、批评或产品）重定位
to direct advertising, criticism, or a product at a different person or group
The software was retargeted at business users and produced better results there.
The lecture was about how we can retarget health-conscious consumers. 这场讲座的主题是重新为关心健康的消费者定向服务。
- More examples
- Renamed, re-targeted, and sold in a classy 60ml pot, the cream is being sold to wealthy clients who claim it makes them look years younger.
- Let's examine how tax could best be re-targeted to achieve some core objectives.
- When other sources of home financing became available, the state corporation retargeted its programmes towards those with special needs.
(ATTACK)
[ I or T ]重新瞄准
to aim an attack, or a bullet, bomb, etc., at a different object, place, or person
The new missiles can be retargeted or have their missions aborted in flight. 新导弹可以重新瞄准或在飞行中中止任务。
Their mortars seemed to be mercifully slow at retargeting and they fell where we had just left.
- More examples
- The expert explained that nuclear weapons can be retargeted in minutes.
- The threat made this week to retarget missiles was reckless and stupid.
- The president announced that he had decided to retarget nuclear weapons away from the country's cities.