demographics
noun uk/ˌdem.əˈɡræf.ɪks/ us/ˌdem.əˈɡræf.ɪks/
[ plural ]人口统计数据，人口统计结果
the number and characteristics of people who live in a particular area or form a particular group, especially in relation to their age, how much money they have and what they spend it on
The demographics of the country have changed dramatically in recent years. 近年来该国的人口统计数据发生了巨大的变化。
No one has exact demographics on (= information about the quantity and characteristics of the people who live in) the area. 没有人掌握该地区确切的人口统计数据。
[ U ]人口统计学
the study of people and society in a particular area or particular group, typically used in marketing to decide which products to sell there and how to advertise those products successfully